On account of World Communications Day we’d like to share about a fun event we were invited to. Being Vodafone users for more than a decade, we’ve had our share of ups and downs but Vodafone has always managed to outshine the rest when it came to offers and network coverage.
We were invited to an exclusive Vodafone launch of their newest and the first of a kind lifestyle proposition for the youth of this generation, their highest user base.
The event was held at one of our favourite places, Hard Rock Cafe. Once we got to HRC, it looked vibrant with lights and colors. People were eagerly waiting for the unveiling. Soon Sandeep Kataria – Director – Commercial Vodafone India graced the stage to unveil the product we all were waiting for. Vodafone launched “U”, a first of its kind lifestyle proposition for the youth.
Today’s youth are the ones who take connectivity to the next level. They’re not only up to date with everything around them but also ensure that they are connected with their friends all the time. They are tech savv and have taken to social media by storm. That’s the pulse that Vodafone wants to capture; and they’re looking to enhance their customer’s experience through their latest offering.
No doubt the youth of India are spending more time on their mobile phones. And now, with Vodafone’s ‘U’ designed specially for the young Indians, customers will not only benefit, but also be able to do it in a seamless and pocket friendly way.
The products under Vodafone “U” start with plans for the pre-paid user. An all-in-one offer with everything that the youth need. Here are some of the benefits that will make everything Fun with Vodafone.
– Internet (Data Quotas) – Surf day and night. Enjoy a separate night allowance as well.
– Data Loan: Has running short of data forced you to cut corners.
– Breathe Easy with data loan of 60MB of 3G/4G for 2 days, when you need it the most.
– Calls (Special Buddy Call rates) – With 3 buddy lifelines, you can now
stay connected with 3 of your best buds at a special call rate of 20p/min.
– Music – With Vodafone “U” music is always on, access the Vodafone Music Library and get unlimited free music downloads for 2 months. Exclusive App experiences with deals and much more.
Vodafone’s “U” is a dynamic proposition, perfectly poised to be the “Connector”, “Enabler” and “Entertainer” by offering a wide array of benefits, delivered digitally and accessible via the mobile to always stay connected with friends, fun and the internet. The event had Kanan Gill, Raftaar and TVF entertaining the crowd. They had everyone’s feet tapping to their music. Everyone seemed to enjoy the food and drinks that were served. All in all, it was a fun event. Looking forward to seeing how Vodafone “U” captures the market, we think it will be super hit with not only the youth but all those who use Vodafone.